New arrivals and launches
- 1Just landed, and it won't stay long…
- 2You asked, we listened. Meet our newest…
- 3Fresh in this week:
- 4The wait is over.
- 5Say hello to…
- 6Restocked and ready for you:
Free resources
Free tools to get you started
Free PDF
Free: The 20-Point Small Business Starter Checklist
Enter your email to receive our free checklist of essentials for launching and growing a small business in Ghana, plus occasional template releases and discounts.
Free resource 2
Caption Starter List
Thirty caption openings to get you past the blank screen. Finish each one with your product, your price and a clear way to order.
Offers and promotions
- 7This weekend only:
- 8Payday treat alert:
- 9Last chance before the price goes back up:
- 10Order today and…
- 11Here's a little something for our loyal customers:
- 12Two reasons to order now:
Behind the scenes
- 13Here's what goes into every order:
- 14A day in our workshop looks like this:
- 15Ever wondered how we make…
- 16Meet the hands behind…
- 17From our kitchen to your table:
- 18Packing orders today. Is yours one of them?
Tips and how-tos
- 19Three ways to style/use…
- 20Quick tip before you buy:
- 21The mistake most people make with…
- 22Save this for later:
- 23How to make your … last longer:
- 24Not sure which one to choose? Here's how to decide:
Questions and engagement
- 25Which one would you pick: A or B?
- 26Tell us in the comments:
- 27Be honest: have you ever…
- 28Tag someone who needs this:
- 29What should we make next?
- 30Real question for our customers:
Free resource 3
Posting Times Guide
Before work
Many people check their phones early in the morning and on the commute. Short, clear posts and WhatsApp Status updates suit this window.
Lunch break
Midday is a natural pause for scrolling. A good slot for offers, menus and "order now for delivery today" posts.
Evenings
After work and dinner, people often have more time to read captions, watch videos and reply to messages. Good for longer posts, stories and replies to enquiries.
Weekends
Saturday mornings can work well for shopping posts. Sunday evenings suit planning content for the week ahead.
Paydays and seasons
Plan bigger campaigns around month-end paydays, back-to-school, Easter, Independence Day and Christmas.
Test with your own audience. These are general patterns, not rules. Every audience is different: check the insights in your Instagram, Facebook or TikTok account, try different times for a few weeks, and keep what works for your customers.
Free resource 4
Brand Colour Quiz
Answer four quick questions and we'll suggest a palette direction for your brand, with colour codes you can paste into Canva.